fa به کارگیری کارت امتیازی متوازن به منظور استقرار مدیریت راهبردی تربیت بدنی و ورزش دانشجویان وزارت بهداشت، درمان و آموزش پزشکی عمومى General پژوهشي Research <span style="font-size:15pt"><span style="line-height:17pt"><span style="direction:rtl"><span style="unicode-bidi:embed"><span b="" mitra="" style="font-family:"><span style="color:#16469d"><span style="font-weight:bold"><span lang="AR-SA" style="letter-spacing:-.15pt">چکیده</span><span b="" lang="AR-YE" nazanin="" style="font-family:"><span style="color:black"></span></span></span></span></span></span></span></span></span><br> <span style="font-size:12.5pt"><span style="line-height:17pt"><span style="direction:rtl"><span style="unicode-bidi:embed"><span b="" mitra="" style="font-family:"><span style="color:black"><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">زمینه</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span dir="LTR" style="font-size:12.0pt">:</span></b></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">هدف</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اصلی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">این</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پژوهش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">به</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کارگیری</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">امتیازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">متوازن</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">به</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">منظور</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استقرار</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مدیریت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبردی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تربیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدنی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشجویان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بهداشت،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درمان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آموزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">است</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">. </span></span></span></span></span></span></span></span><br> <span style="font-size:12.5pt"><span style="line-height:17pt"><span style="direction:rtl"><span style="unicode-bidi:embed"><span b="" mitra="" style="font-family:"><span style="color:black"><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">روش</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b> </b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">کار</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span dir="LTR" style="font-size:12.0pt">:</span></b></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">حاضر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نوع</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مطالعات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژیک</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">است</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">که</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مبنای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اهداف</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ردیف</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیقات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کاربردی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">قرار</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دارد،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نظر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نحوه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">گردآوری</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">داده</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نوع</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آمیخته</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> (</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کمّی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کیفی</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">) </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">می</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">باشد</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">. </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اطلاعات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مورد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نیاز</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بخش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کیفی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استفاده</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مصاحبه</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">انفرادی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شورای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبردی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بخش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کمّی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استفاده</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ماتریس</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مطالعات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبردی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">انجام</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شد</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">.</span></span></span></span></span></span></span></span><br> <span style="font-size:12.5pt"><span style="line-height:17pt"><span style="direction:rtl"><span style="unicode-bidi:embed"><span b="" mitra="" style="font-family:"><span style="color:black"><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">یافته</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b> </b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">ها</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span dir="LTR" style="font-size:12.0pt">:</span></b></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">این</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">امتیازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">متوازن،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جهت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ارزیابی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">عملکرد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پیاده</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبردها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحلیل</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سلسله</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مراتبی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">AHP</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">برای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اهمیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزن</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبردهای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">هریک</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">منظر</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استفاده</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شد</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">. </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اساس</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">امتیازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">متوازن</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> 4 </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">منظر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مدیریت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">داخلی،</span></span>&nbsp; <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">زیرساخت</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درآمدزایی،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">فرهنگ</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مسابقات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">قهرمانی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بعنوان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مناظر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اصلی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تربیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدنی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشجویان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بهداشت،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درمان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آموزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مشخص</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شد</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">. </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">علاوه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">این</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اساس</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نتایج</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">حاضر</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> 10 </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راهبرد،</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> 32 </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">هدف،</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> 39 </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سنجه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> 45&nbsp; </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اقدام</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ابتکار</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدست</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آمد</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">.&nbsp;&nbsp; </span></span></span></span></span></span></span></span><br> <span style="font-size:12.5pt"><span style="line-height:17pt"><span style="direction:rtl"><span style="unicode-bidi:embed"><span b="" mitra="" style="font-family:"><span style="color:black"><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">نتیجه</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b> </b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span lang="FA" style="font-size:12.0pt">گیری</span></b></span><span class="latin" new="" roman="" style="font-family:" times=""><b><span dir="LTR" style="font-size:12.0pt">:</span></b></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">براساس</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحلیل</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">SWOT</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مجموع</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ده</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژی،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شامل</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دو</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">SO</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">WO</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دو</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">WT</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استراتژی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:10.0pt">ST</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">برای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تربیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدنی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشجویان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بهداشت،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درمان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آموزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تدوین</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">گردید</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">که</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">شامل</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">: </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تقویت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ارتباط</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بین</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آموزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">رویکرد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جذابیت</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشگاه</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">علوم</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ارتقا</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">فضاها،اماکن،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تجهیزات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اقدامات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">طریق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">هدفمندی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تخصیص</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توزیع</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بودجه</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">طرح</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درآمد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">زایی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">از</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">طریق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مسابقات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">رویدادهای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کلاس</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">فوق</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">برنامه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اقدامات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تبلیغاتی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">حمایت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مالی</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/&nbsp; </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تقویت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ارتباط</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بهداشت،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">درمان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آموزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دیگر</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">نهادها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جهت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مشارکت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پیوند</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">آن</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جهت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">زندگی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">فعال</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توانمندی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">منابع</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">انسانی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تربیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدنی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">هدفمندی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اعزام</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">میزبانی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مسابقات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">رویدادهای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ملی،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کشوری،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">المپیادهای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشجویی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بین</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">المللی</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"> /&nbsp; </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کاربردی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کردن</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تحقیقات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">رویکرد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پژوهش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">محور</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">راه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اندازی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ایجاد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بانک</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اطلاعاتی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">برای</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ثبت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">اطلاعات</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سلامت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">فعالیت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بدنی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">افراد</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جهت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ذخیره</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">سازی</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">توسعه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تقویت</span></span>&nbsp; <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">طرح</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">استعدادیابی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزشی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">در</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">دانشگاه</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">های</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">علوم</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">پزشکی</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">کمک</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">وزارت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ورزش</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">جوانان</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">/ </span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تقویت</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">تعامل</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">با</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">مربیان</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">برجسته،</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">لیگ</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">و</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">باشگاه</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt"><span calibri="" style="font-family:">‌</span></span></span><span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">ها</span></span> <span class="latin" new="" roman="" style="font-family:" times=""><span lang="FA" style="font-size:12.0pt">بود</span></span><span class="latin" new="" roman="" style="font-family:" times=""><span dir="LTR" style="font-size:12.0pt">.</span></span></span></span></span></span></span></span><br> &nbsp; <div style="text-align: justify;">Background: The main goal of this research is to use a balanced score card (BSC) in<br> order to establish the strategic management of physical education and sports for the students of the Ministry of Health and Medical Education.<br> Methods: The present research is a strategic study, which is an applied research in terms<br> of the research objectives and it is a mixed type (quantitative and qualitative) in terms of<br> the data collection method. In the qualitative section, in order to prepare and formulate<br> the strategic plan, a statistical sample of 12 experts was used as members of the research<br> strategic council. Besides, library approaches, such as articles, books, magazines, and the<br> Internet were used to collect the theoretical foundations and background of the research.<br> In the quantitative section, the matrices of strategic studies, including the Internal Factor<br> Evaluation (IFE) Matrix and External Factor Evaluation (EFE) Matrix and Analytic Hierarchy Process (AHP) were used for ranking opinions and strategies in Expert Choice<br> and SPSS software for data analysis.<br> Results: In the present research, a balanced scorecard was used to evaluate the performance and implementation of strategies, and AHP hierarchical analysis was used for<br> evaluating the importance and weight of the strategies of each aspect. Based on the balanced scorecard, four aspects of internal management, infrastructure development and<br> income generation, culture promotion, and development of public sports and championship sports were identified as the main aspects of physical education and sports for<br> students of the Ministry of Health and Medical Education. In addition, based on the<br> results of this study, 10 strategies, 30 goals, 39 measures, and 45 actions were obtained.<br> Conclusion: Based on the SWOT analysis, a total of ten strategies, including two SO<br> strategies, three WO strategies, two WT strategies, and three ST strategies were developed<br> for physical education and sports for the students of the Ministry of Health and Medical<br> Education, which include: strengthening the relationship between education and sports<br> with the approach of making it attractive in universities of medical sciences, development<br> and promotion of sport spaces, places, equipment, and activities through purposeful allocation and distribution of funds, development of income generation plans through sports<br> competitions and events, extracurricular sports courses, promotional measures and financial support, strengthening relationship between the Ministry of Health and Medical Education with other institutions in order to participate and link with them for the active<br> living/empowerment and development of human resources, physical training and sports,<br> purposefulness in sending and hosting national sports competitions and events, student<br> and international sports, developing and applying sports research with a research-oriented<br> approach, setting up and creating a database for recording and storing health and physical<br> activity information of individuals, developing and strengthening sports talent search projects in universities of medical sciences with the help of the Ministry of Youth and Sports,<br> promoting interaction with prominent coaches, leagues, and club<br> &nbsp;</div> مدیریت راهبردی, برنامه راهبردی, کارت امتیازی متوازن(BSC), شاخصهای کلیدی عملکرد (KPIs), بیانیه ماموریت, SWOT, تحلیل سلسله مراتبی (AHP) Strategic planning, Strategic management, Balanced Scorecard: key performance indicator (KpIs), Mission Statement, SWOT (strength- weakness- opportunistic- Threat). 259 270 http://jmciri.ir/browse.php?a_code=A-10-1620-3&slc_lang=fa&sid=1 Ali Dirandeh علی دیرنده ali.dirandeh.17@gmail.com 10031947532846007125 10031947532846007125 Yes Ph.D. Student of Physical Education- sport management دانشگاه خوارزمی تهران Alireza Elahi علیرضا الهی 10031947532846007126 10031947532846007126 No Associate Professor, Faculty of Physical Education and Sport Sciences دانشکده خوارزمی تهران Hossein Akbari Yazdi حسین اکبری یزدی 10031947532846007127 10031947532846007127 No Assistante Professor, Faculty of Physical Education and Sport Sciences دانشکده خوارزمی تهران